
WET FOOD
Recipes made with authentic ingredients, a high percentage of meat, and “clean label” formulations free from any by-products or derivatives.
WITH BIOACTIVE CEC FORMULA
Taste, Well-being, and Quality for Dogs and Cats
Fidovet’s mission has always been to develop high-quality nutritional solutions for the everyday well-being of dogs and cats, with a scientific, responsible, and market-oriented approach.
To expand and enhance our partners’ product offering, we have developed two complete wet food lines: Wowow and CattyFeast, formulated to meet modern nutritional needs and the demands of increasingly quality-conscious consumers.
These are complete and balanced foods, high in protein, grain-free or with a very low grain content, positioned in the premium segment and designed for a discerning target. The recipes are made with carefully selected, high-quality ingredients and ensure a balanced intake of proteins, vitamins, and essential minerals.
A distinctive element is the proprietary Fidovet CEC formula, designed to optimize digestion and nutrient absorption, support intestinal well-being, and promote overall health, also contributing to healthy skin and coat. The soft and juicy texture enhances palatability, making the product ideal even for pets with sensitive appetites or chewing difficulties, thereby expanding sales opportunities.
Fidovet’s philosophy is based on quality, safety, and responsibility: controlled production processes, high standards, and attention to sustainability represent real value both for the end consumer and for retailers.
With Wowow and CattyFeast, Fidovet offers its business partners a reliable range aligned with market trends, capable of generating value through quality, premium positioning, and end-customer satisfaction.
CattyFeast
CattyFeast is a premium cat food line, made in Italy, with 60–65% real meat and selected fish, free from by-products. The range includes 9 varieties featuring multi-protein recipes (4–7 sources within the same menu) for a complete nutritional profile. All products are grain-free, making them suitable even for cats with food sensitivities.
The line is the winner of the Quality Award 2026 and is Veterinary Approved, ensuring quality, safety, and a strong premium positioning for retail.
Taste, Well-being, and Quality for Dogs and Cats
Fidovet’s mission has always been to develop high-quality nutritional solutions for the everyday well-being of dogs and cats, with a scientific, responsible, and market-oriented approach.
To expand and enhance our partners’ product offering, we have developed two complete wet food lines: Wowow and CattyFeast, formulated to meet modern nutritional needs and the demands of increasingly quality-conscious consumers.
These are complete and balanced foods, high in protein, grain-free or with a very low grain content, positioned in the premium segment and designed for a discerning target. The recipes are made with carefully selected, high-quality ingredients and ensure a balanced intake of proteins, vitamins, and essential minerals.
A distinctive element is the proprietary Fidovet CEC formula, designed to optimize digestion and nutrient absorption, support intestinal well-being, and promote overall health, also contributing to healthy skin and coat. The soft and juicy texture enhances palatability, making the product ideal even for pets with sensitive appetites or chewing difficulties, thereby expanding sales opportunities.
Fidovet’s philosophy is based on quality, safety, and responsibility: controlled production processes, high standards, and attention to sustainability represent real value both for the end consumer and for retailers.
With Wowow and CattyFeast, Fidovet offers its business partners a reliable range aligned with market trends, capable of generating value through quality, premium positioning, and end-customer satisfaction.
CattyFeast
CattyFeast is a premium cat food line, made in Italy, with 60–65% real meat and selected fish, free from by-products. The range includes 9 varieties featuring multi-protein recipes (4–7 sources within the same menu) for a complete nutritional profile. All products are grain-free, making them suitable even for cats with food sensitivities.
The line is the winner of the Quality Award 2026 and is Veterinary Approved, ensuring quality, safety, and a strong premium positioning for retail.
Wowow
Wowow is a premium dog food line, made in Italy, featuring an exceptionally high content of animal ingredients: from 93% to 97% real meat sourced from 5 varieties of meat and fish, with no by-products or derivatives used. The recipes are grain-free or low in grains, ensuring high digestibility, naturalness, and excellent palatability.
A high-protein offering designed for a distinctive and competitive positioning in the premium segment.



















